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Theory Identity

Developed logo to align with brand attributes for this newly established premium line Mattress Company. Product was built on new technology and constructed utilizing only the best materials and fabrics. Bold all caps font, reversed out of a black backdrop, underscore the sophistication and modern attributes of the product.

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  • Know Your Audience January 12, 2022
  • Facebook, Changing Lives Through Marketing September 14, 2021
  • Visual Touch-Point: The Stuff We Do as Designers June 5, 2021
  • A Portfolio Isn’t Real Unless You Can Touch It February 10, 2021
  • 5 Design Trends for 2020, Tread Lightly November 11, 2020

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© 2022 Chris Settle | 206.719.7319

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